December 2, 2007
News: The CNN-YouTube debate for the presidential candidates this past week was surprisingly good — much better in my book than the first Democratic debate. From the first question in which Rudy Giuliani and Mitt Romney questioned each other’s toughness on illegal immigrants, the debate exposed very sharp differences between the Republican candidates.
Within less than a week, the videos from the Republican debate have generated hundreds of thousands of views — far more than the videos from Democratic debate (which have been on YouTube for four months). If you look below, the Republican debate videos dominated YouTube’s “Most Viewed” videos for the past few days.
Analysis: Bravo to CNN and Anderson Cooper. I criticized you soundly for botching the Democratic debate with gimmicks and favoritism. Much better this time around. Some excellent questions and revelatory moments. The number of views on YouTube confirm how good the debate was.
November 29, 2007
Hey, I predicted one of the questions that would be used last night from among the thousands submitted. Here’s the Dick Cheney question. Fred Thompson’s one-liner was hilarious!
October 22, 2007
News: The Utube Blog’s second report on the presidential candidate videos on YouTube is now available. Ron Paul continues to blow by the entire field of candidates, both Democratic and Republican. Newcomer Fred Thompson had a disappointing first month on YouTube.
Download: The Utube Blog second report on Presidential Candidate Videos on YouTube
(1) Republican candidate Ron Paul continues to be, by a wide margin, the most popular candidate on YouTube, in terms of the average number of views per video (85,194 views per video) and the number of subscribers to his YouTube channel (29,658). He also has the most total views (4,344,904) on YouTube for any presidential candidate (although he does not have the most viewed single video on YouTube—Hillary Clinton does).
(2) Republican candidate Fred Thompson has drawn only a relatively few number of YouTube viewers in the first month of his campaign, maintaining a very low average number of views per video (3,780 views per video). He gained only 581 subscribers to his YouTube channel. His most watched video captured over 55,000 views.
(3) Overall, the videos of all the presidential candidates have drawn only a relatively modest number of views on YouTube, both in terms of the actual views per video and the average number of views per video.
October 18, 2007
My second report on the presidential candidate videos on YouTube will be out soon. Stay tuned.
August 13, 2007
News: For the past couple months, I’ve been collecting data on all the presidential candidates’ videos on YouTube. Today, I’m publishing my first report, “Analyzing the Presidential Candidate Videos on YouTube August 2007.”
The report reaches two basic findings for the presidential candidate videos thus far:
(1) The presidential candidates have gained only a relatively modest amount of views and subscribers to their YouTube videos; and
(2) Republican candidate Ron Paul is, by a wide margin, the most popular candidate on YouTube, in terms of the average number of views per video and the number of subscribers to his YouTube channel. He also has the most total views on YouTube for any presidential candidate.
Here’s one slice of the report:
View the report: Click here. I’ve also set up a new blog called The YouTube President with a copy of the report. I’ll be collecting my reports there.
Download the report: The Utube Blog study August 2007.doc
(Copyright permission: Please feel free to copy the report and re-use it, including the graphs, in other works, as long as attribution is given to Professor Edward Lee and The Utube Blog. Thanks.)
August 12, 2007
I will have the answer soon.