Chad Hurley and Steve Chen reveal the “secret sauce” behind YouTube. A must see!
News: The ceremony for the Webby Awards (the so-called Oscars of the Internet) was held in New York. YouTube co-founders Chad Hurley and Steven Chen won the Person of the Year Award. Jessica Rose, who plays “lonelygirl15,” won for Best Actress. The Best Actor Award went to “Ask a Ninja” guys Kent Nichols and Douglas Sarine. Obviously, YouTube did well this year! (More)
David Bowie also won a lifetime achievement award for his web visual art work on Bowieart.
The best part of the evening: all acceptance speeches must be 5 words or less! Chad and Steve said, “YouTubers, this is for you.” Jessica said, “Being traditional and saying thanks.” Ask a Ninja guys said, “Thanks mom. Thanks Internet fans.” David Bowie got to say more because he’s David Bowie and just won a lifetime achievement award: “I only get five words? Sh*t, that was five. Four more there. That’s three. Two.” (more)
News: WSJ writer Walt Mossberg interviewed the YouTube co-founders Chad Hurley and Steve Chen. According to a PC World account, Mossberg grilled the two cofounders about copyright issues.
News: Here’s the highlight from the recent AP interview with YouTube founders Chad Hurley and Steve Chen. YouTube is betting on user-generated content (not big media productions) to be the mainstay of their business:
“What our users want to watch is themselves,” he said. “They don’t want to watch professionally produced content. There are so many people with cameras that have the opportunity to create their own content and so many more people with editing tools to tell their stories, we feel this is just the tip of the iceberg.”
Because of its emphasis on grainy, homemade videos, YouTube isn’t worried about the efforts of NBC Universal and News Corp. to launch their own Internet video channel. Nor are they concerned about another site, Joost, which has gained the backing of major media companies like Viacom and CBS. Those alternatives all seem interested in providing slick, lengthy videos akin to traditional television programming rather than invading YouTube’s niche of serving up two- to three-minute clips, Hurley said. “We have never been about full-length programming. We have never been about high quality. We don’t really see ourselves building the largest audience by moving in that direction.”