Terra Naomi to return to “Virtual Tour” on YouTube

October 22, 2007

News: As typical for this amazing songstress, Terra Naomi has posted some very personal blog posts on her blog, discussing why she hasn’t posted many videos on YouTube after being discovered there. Here’s what she says: “A real lack of free time along with a few bad experiences made it really easy to distance myself from myspace and youtube, but i decided that i need to make more time to communicate with the people who actually get something from my music (unlike many of the other people i have to make time to talk to and deal with on a daily basis).” Terra confesses she’s still trying to “transition” from being an unknown artist posting on YouTube to a signed musician.

The good news is that Terra has decided to launch another “Virtual Tour” on YouTube, by posting a video every night of her upcoming tour with The Fray: “i also decided to revisit the virtual tour, and i will post a new video every night of the tour, from my hotel room. or maybe the bus. depends on where i am after each show, i guess!”

Analysis: In the past few months, I’ve wondered a little why Terra Naomi and Esmee Denters (both of whom posted many videos on YouTube before their signings with record labels) don’t continue to post that many videos anymore. Certainly, they have more demands on their time, especially trying to release a new album. At the same time, though, YouTube is where the fan base is that helped them get discovered. It’s great to hear Terra will be launching another “Virtual Tour” on YouTube.

For more information on Terra Naomi, visit here.


Ron Paul rules YouTube, Fred Thompson flops

October 22, 2007

News: The Utube Blog’s second report on the presidential candidate videos on YouTube is now available. Ron Paul continues to blow by the entire field of candidates, both Democratic and Republican. Newcomer Fred Thompson had a disappointing first month on YouTube.

Download: The Utube Blog second report on Presidential Candidate Videos on YouTube

Key Findings

(1) Republican candidate Ron Paul continues to be, by a wide margin, the most popular candidate on YouTube, in terms of the average number of views per video (85,194 views per video) and the number of subscribers to his YouTube channel (29,658). He also has the most total views (4,344,904) on YouTube for any presidential candidate (although he does not have the most viewed single video on YouTube—Hillary Clinton does).

 

(2) Republican candidate Fred Thompson has drawn only a relatively few number of YouTube viewers in the first month of his campaign, maintaining a very low average number of views per video (3,780 views per video). He gained only 581 subscribers to his YouTube channel. His most watched video captured over 55,000 views.

 

(3) Overall, the videos of all the presidential candidates have drawn only a relatively modest number of views on YouTube, both in terms of the actual views per video and the average number of views per video.

 

final-diagram-youtube-study-sept-07.jpg

 

final-diagram-2-youtube-study.jpg