YouTube, getting corporate

News:  YouTube hired Suzie Reider as its Chief Marketing Officer, luring her away from CNET where she was senior VP general manager of entertainment.  (More here from mad.co.uk)

This comes on the heels of the hiring of Gideon Yu as CFO earlier this month.  Yu had been lured away from Yahoo, where he was treasurer and senior VP.

Analysis:  Just another sign that YouTube is trying to grow up.  One of the key points in Google’s evolution as a business occurred when co-founders Larry Page and Sergei Brin acquiesced — under pressure from its investors — to bringing in the experienced Eric Schmidt as CEO, luring him away from software maker Novell.  Co-founder Chad Hurley currently serves as CEO of YouTube.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: